The new regulation that comes into force on 1st August 2016 will bring several changes and clarifications in labelling meat.
It will include measures that should lead particularly to consumers' better awareness. Some of them will be integrated with European legislation, other measures will be in addition to the requirements requested by the EU. This will, for example, be the case of the obligation to indicate the category of animals on beef meat packaging. Consumers will know what kind of animal the meat is from (bull, heifer, cow…) and they will also know what part it is from (neck, leg…). The same applies to game meat where it will be indicated whether meat of a wild living animal or farmed animal.
Another news, however, is not simpler from the consumers' perspective. In meat products, exact terminology that determines meat content will be defined. Thus in case of the indication of “veal sausages”, there must be the minimum of 50% veal meat content. This, however, does not apply to the claim of “sausages with veal meat”. In such case, consumers find the meat content in ingredients where the portion of used meat must be indicated.
The QSL team
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